---
title: 5 Ways to Ensure Your CRM Is Successful
description: Are you using your CRM to its full potential? Watch our webinar as Steve will share how you can move deals through your pipeline.
image: https://www.innovia.com/hubfs/Webinar%2010.13.2020.jpg
---

- [info@innovia.com](mailto:info@innovia.com)
- [(800) 834-7700](tel:8008347700)

[![Innovia consulting](https://www.innovia.com/hubfs/Innovia_Dec2016_Theme/images/logo-transparent.png)](https://www.innovia.com/)

- [info@innovia.com](mailto:info@innovia.com)
- [(800) 834-7700](tel:8008347700)

# 5 Ways to Ensure Your CRM Is Successful

On-Demand

Share <https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.innovia.com%2Fevents%2F5-ways-to-ensure-your-crm-is-successful> <https://twitter.com/intent/tweet/?text=5+Ways+to+Ensure+Your+CRM+Is+Successful&url=https%3A%2F%2Fwww.innovia.com%2Fevents%2F5-ways-to-ensure-your-crm-is-successful&via=lyntonweb> <https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.innovia.com%2Fevents%2F5-ways-to-ensure-your-crm-is-successful&title=5+Ways+to+Ensure+Your+CRM+Is+Successful&source=http%3A%2F%2Fwww.innovia.com&summary=Is+your+CRM+failing+you%3F+Are+you+using+it+to+it%27s+full+potential%3F+CRM+has+a+two-thirds+failure+rate+and+...> <https://plus.google.com/share?url=https%3A%2F%2Fwww.innovia.com%2Fevents%2F5-ways-to-ensure-your-crm-is-successful>

Is your CRM failing you? Are you using it to it's full potential? CRM has a two-thirds failure rate and adoption is the #1 reason.  

Other leading reasons for CRM to fail are a poor strategy, not understanding who it is for, being built from the top down, and not being designed to assist salespeople as a tool to move deals through the pipeline. But don't worry! There's another way.

In this webinar, we will discuss how to:

- Design a strategy
- Build it from the ground up
- Make it a tool for all the stakeholders
- Include the sales team on building it out to help close more deals

If you are using CRM or thinking about it, we recommend you watch this webinar.

Watch On-Demand

<https://www.facebook.com/InnoviaNAV> <https://twitter.com/InnoviaNAV> <https://www.linkedin.com/company/innovia-consulting> <https://www.youtube.com/@InnoviaConsulting>

### Events

[Introducing the New Quality Management Module in Microsoft Dynamics 365 Business Central](https://www.innovia.com/events/introducing-the-new-quality-management-module-in-microsoft-dynamics-365-business-central)

July 9th, 2026

[Managing Dynamics 365 Business Central Security Can Be Tough, but It Doesn't Need to Be!](https://www.innovia.com/events/managing-dynamics-365-business-central-security-can-be-tough-but-it-doesnt-need-to-be)

July 15th, 2026

[Inventory Costing Clarity: Simplify Your Calculations](https://www.innovia.com/events/inventory-costing-clarity-simplify-your-calculations)

July 20th, 2026

[View All Events](https://www.innovia.com/events)

### Contact Info

Innovia Headquarters:  
[1062 Oak Forest Dr.](https://goo.gl/maps/DMUGmBVh91dD5Rfk6)  
[Suite 300](https://goo.gl/maps/DMUGmBVh91dD5Rfk6)  
[Onalaska, WI 54650](https://goo.gl/maps/DMUGmBVh91dD5Rfk6)

Phone: [800.834.7700](tel:8008347700)

![Innovia Microsoft Specialties](https://www.innovia.com/hs-fs/hubfs/Innovia%20Microsoft%20Specialties.png?width=400&height=367&name=Innovia%20Microsoft%20Specialties.png)

![Modern Work](https://www.innovia.com/hs-fs/hubfs/Modern%20Work.png?width=1043&height=548&name=Modern%20Work.png)

### About Us

Innovia is a multiple-award-winning Microsoft Dynamics NAV and Business Central consulting firm known for delivering innovative Microsoft ERP systems while providing exceptional client-focused service. 

**[Learn More](https://www.innovia.com/about-us)**

[Legal](https://www.innovia.com/legal)

Copyright 2023 © Innovia Consulting

```json
{
  "@context" : "https://schema.org",
  "@type" : "VideoObject",
  "contentUrl" : "https://2774326.fs1.hubspotusercontent-na1.net/hubfs/2774326/Webinar%20Recordings/5%20Ways%20to%20Ensure%20Your%20CRM%20Is%20Successful_10132020.mp4",
  "dateModified" : "2025-08-28T16:02:34.072Z",
  "duration" : "PT41M55.2S",
  "height" : 1080,
  "name" : "5 Ways to Ensure Your CRM is Successful",
  "thumbnailUrl" : "https://2774326.fs1.hubspotusercontent-na1.net/hubfs/2774326/Webinar%20Recordings/5%20Ways%20to%20Ensure%20Your%20CRM%20Is%20Successful_10132020.mp4/medium.jpg?t=1756396954072",
  "uploadDate" : "2020-10-13T19:32:45.751Z",
  "width" : 1920
}
```